According to the PartnerWorld North America email sent out by IBM:
Arrow Partners Can Earn Up to 2X on SVI
Competitive Incentive and Sales Plays to help you win more business
Arrow is excited to share some great news that may help you make money in the face of IBM competition!
We truly believe that now is the best time to be an IBM Software Business Partner. IBM offers software and solutions for a smarter planet that are clearly more complete, more integrated, more optimized, and more cost effective than the competition.
IBM Software is introducing new Competitive Business Partner Sales Plays and a first-ever Software Value Incentive (SVI) Competitive Incentive to help you grow skills, increase profits and win more business.
Here are new resources ready for you today:
IBM Software Competitive Business Partner Sales Plays
- New competitive sales plays are now available with the resources you need to win with IBM Software in the areas of Database Management, Application Infrastructure and Middleware, Portal and Security offerings.
- Business Partners who submit qualifying SVI competitive displacement opportunities will gain access to an additional set of competitive sales and marketing enablement resources.
Up to Double (2X) SVI Competitive Incentive
IBM Business Partners already make more profit with IBM Software than leading competitors according to our recent Business Partner Profitability Study. Now we are offering an exciting, first-ever, incremental SVI Competitive Incentive to help you.
- Business Partners enrolled in SVI can earn up to double the standard SVI fees for eligible competitive displacement opportunities subject to the terms and conditions for Business Partners to qualify.
- Availability may vary by country.
Finally, we invite you to mark your calendar for our April 29 IBM Software Think!Thursday. Hear how you can leverage SVI with these Competitive Sales Plays designed to help you win more business with IBM Software!



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