IBM Lotus has just launched a new air-cover marketing program called Lotus knows designed to inspire, broaden and deepen enthusiasm for Lotus collaboration capabilities and solutions.
In August, through our first ever Lotus knows IdeaJam, we tapped into the energy of the entire Lotus community around the world. We captured great insight from you – and our customers -- that will help us to shape the Lotus knows initiative. The momentum is building and we urge you to ride the wave.
Next Steps - Stay Engaged!
Be a star! Send us your video message
As the momentum around this bold, new initiative continues to build, we would like your help to keep it going by contributing to our Lotus Knows Video Blitz. The Blitz is designed to showcase the broad capabilities of Lotus technology in short, entertaining video clips. We invite you to participate.
Starting on August 28, you will be able to upload your submission to http://www.doyouknowlotus.com where you'll find more detailed information about the Blitz and instructions on how to participate.
Revisit the IdeaJam
The Lotus knows IdeaJam will be available until September 12 for you to review the ideas this community has brought forward. And continue to share your IdeaJam experiences through your blogs and tweets.
Listen to “Taking Notes” Episode 99 podcast
On Thursday, August 27, Alistair Rennie and Kevin Cavanaugh were guests on the "Taking Notes Podcast" with Bruce Elgort and Julian Robichaux. They talked about the IdeaJam, Lotus knows campaign, Smarter Planet and upcoming Lotus products.
Join us for September 14 Business Partner webcast
Join Kristen Lauria, Lotus/WebSphere Portal Software Vice President, Marketing and Channels; Sandy Carter, IBM Software Group, Worldwide Sales Vice President, IBM Software Group Channels; and Shaun Jones, IBM Software Group, Marketing Vice President - WW Channel and General Business Marketing, to hear about this exciting awareness campaign and understand how together we can amplify the campaign within companies worldwide - large and small. Register today for the live webcast and to receive replay information.
Stay tuned for Lotus knows campaign tools you can use
Shortly, we will make available on IBM PartnerWorld and through Campaign Designer a set of campaign assets you can use in your own marketing activities.
For additional and updated information please bookmark and visit the Lotus knows page on IBM PartnerWorld.
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